Book Review: The New Media Frontier

The New Media Frontier: Blogging, Vlogging and Podcasting for Christ edited by John Mark Reynolds & Roger Overton The New Media Frontier is written as a collection of essays on various topics related to new media and Christian faith (as the authors view it).  Many of the authors seem cautiously optimistic at best regarding the […]

Covert Persuasion: Psychological Tactics and Tricks to Win the Game—Kevin Hogan, James Speakman.

Covert Persuasion: Psychological Tactics and Tricks to Win the Game—Kevin Hogan, James Speakman. While the title may sound sinister, this book is really about how to communicate. It deals with bypassing the critical, biased, defensive part of the brain and getting your point heard, getting your product sold, getting your intended result. It is written […]