Twitter, Facebook, Blogs: Oh My!!!

Image by luc legay via Flickr As I play with things on my site occasionally I actually do have a purpose and goal. It may seem random, but I am trying out new things to see what works best for small businesses, non profits and other organizations who I write this site to help as …

Concert Promotion, New Business, Kids, Conferences, Exhaustion and BIG DREAMS

First and foremost I would like to apologize for being fairly absent around here lately.  Between the site build, some client work, a conference and two rambunctious little boys I have been neglecting my writing, and that is bad, as I tell my clients all the time.  I don’t have a good excuse, just exhausted …

Social Media For Rockstars: The Art of Adaptation

I had a chance see the guys from Bidwell last week as they closed out their tour at the Glasshouse in Pomona, California.  Afterwards, Brian Valdez from Guerilla Union was gracious enough to take us to their offices and studio, give us a tour and let us shoot an interview in their studio.     …

Coffee Shop Restrooms and Your Online Presence

Whenever I go to a nice restaurant and have to use the restroom I am usually impressed at how nice, clean and well decorated it is. They put a lot of thought into making sure it is stocked, well appointed and fits in with the decor of the dining area. Oddly, folks rarely spend more …

The Idea Camp: Preliminary Thoughts

Over the next several weeks I will be posting much less rambling abstract thoughts regarding the Idea Camp, but wanted to let you know why I threw out so many tweets about this great unconference.    Also, for those who could not be there, there is a Vimeo channel up with videos being added every …

From Customers to Friends to Fans

Close your eyes and visualize your customers using your product or service.  What do you see?  How do you feel?  Can you do it? What I see with many of my clients is that an exercise like this just feels funny and they are not able to really know what their customers think and feel …

How to Rock at Customer Service: 12 Seconds

***Update: Sol actually saw this post and emailed me a quick note*** I like 12 Seconds. I use it, though not as much as I would like. My schedule does not permit me to spend much time doing things online that are fun and I have yet to find a great business use for it, …

Adventures in Missing the Point

Social Media as a means of marketing oneself and/or one’s business is a relatively new field. More and more are realizing the benefits, but recently I saw this comment (identifying info removed) on a post related to social media marketing. Good point, but I also wonder how many of us SPEND too MUCH time in …

Positive Reinforcement for Work, Home and the Dog Park

A blast from the past… Animal trainers, management consultants and psychologists all seem to agree that positive reinforcement (or operant conditioning or Whale Done or etc.) is the best way to deal with people. And yet we still scream at employees, spank our kids and choke our dogs. Pavlov, Dale Carnegie, Ken Blanchard, BF Skinner, …