I spent lunch with heads of Corporate Social Responsibility, Public Affairs and Marketing departments from several large national coporationss as we got together to discuss our strategic plan for an advisory council (for a large educational non profit) we sit on. [quote float=”right”]I do not know the answer. But i hope we can all work […]
Category Archives: Marketing
Laundry Love, Intersection and myself
Laundry Love, Intersection and myself were featured in Orange Coast Magazine. No digital version available but some scans are up here.
Cultivate 2011
Most of you know that my company helps non profits and social enterprises develop effective communication strategies. We also help with the implementation of those strategies. So I was pretty excited when the organizers of Cultivate 2011 reached out and asked me to be a part of their very unique conference. Rather than just getting […]
Every time I thumb through a catalog I wonder why I’m not looking up the item on the Internet. Then I realize: Catalogs create need by suggesting items you weren’t thinking about. The Internet is better at fulfilling the need once it’s identified. ~ Alan Weiss
Year end giving
During the holiday season and going into the New Year, many of you will be considering where to make your year end gifts. Inspired by my friend Dan (who I often think is inside my brain), I thought I would share with you a few organizations I have worked with in one capacity or another, […]
Freedom and Fashion show
Here is a slide show of pics taken at the Freedom and Fashion show. Working on a full write up for Intersection (one of the partners for the event is a client) but in the meantime I wanted to get these pics up…
Big ideas. Big risks. Big fun.
Working on a new, still undercover, initiative. It has the potential to be one of the biggest things I have ever pulled off. By the same token, it has the potential to be the most colossal failure. The interesting thing, though, to me, is the ease at which the early stage things are going. I […]
How a Logo Design Goes to H-E-Double Hockey Sticks
My company started a simple branding project last week. Fully anticipated being done before I went to !deation. Five rejected mock ups later, today I am sending over revision eight of the logo and getting ready to start on some print collateral, a website and some social media integration. While at !deation my friend Dan Portnoy […]
Unleashing Beauty Online: the power of social media for social justice
Below is a presentation I gave at the Unleashing Beauty Conference in Irvine, Ca this last week. I have embedded my slide show and put my notes, expanded and with links to various websites and webapps mentioned through out. If your organization would like to talk about a more personalized solution lets set up a […]
Facebook Connect: Why? Why not?
Image via CrunchBase I recently added Facebook Connect to this site. I have heard many arguments for and against this move so I thought I would take a few minutes to discuss my thought process. First the negatives: Facebook has made it very clear that they own the data that sits on their servers. […]